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Saudia steps up digital transformation strategy with new KAEC HQ

Under Saudia and KAEC’s strategic cooperation agreement, the Bay La Sun district workplace will be dedicated to IT, data analysis, and guest services sector employees

Saudi Arabian Airlines (Saudia) has recently announced King Abdullah Economic City (KAEC) as the new home of several digital transformation-related divisions along with a host of new departments.

The move will enable Saudia to capitalise on KAEC’s advanced infrastructure, which could further enhance its overall performance.

The new division headquarters can accommodate 1,000 employees and is located in KAEC’s business building (Bay Views).

It was formally inaugurated by Eng. Ibrahim bin Abdulrahman Al-Omar, Director General of the Saudia Group in the presence of Cyril Piaia, CEO of Emaar the Economic City, Mazen Al Saleh, Vice Secretary General of The Economic Cities and Special Zones Authority (ECZA) and senior executives from all parties.

Under Saudia and KAEC’s strategic cooperation agreement, the Bay La Sun district workplace will be dedicated to IT, data analysis, and guest services sector employees.

KAEC’s Piaia highlighted that Saudia is the latest of the many prestigious national and international companies that have chosen the city as a major centre for their business.

“We will continue to cement KAEC’s position as the Red Sea coast’s premier business and investment hub and Vision 2030 realisation platform,” he said.

The agreement with one of Saudi Arabia’s major companies represents a significant milestone in KAEC’s journey towards becoming a multifaceted economic power that will play a major role in helping realise the Kingdom’s Vision 2030 objectives.

“We aim to derive every benefit and advantage from KAEC’s advanced, one-of-a-kind infrastructure which will enhance our sectors’ overall operations and bring us one step closer to achieving our national aviation strategy objectives. This new optimised work environment with state-of-the-art technological developments will facilitate Saudia progress towards achieving its Vision 2030 goals,” said Saudia Group’s Al-Omar.

ECZA’s Al Saleh noted that Saudia’s decision to select KAEC as the base for a number of its sectors comes as a culmination of the city’s efforts to attract value-added strategic partnerships, one of its key Vision 2030 objectives.

“We at the Economic Cities & Special Zones Authority reaffirm our commitment to helping create an attractive regulatory environment with a range of incentives and competitive capabilities that directly benefit each economic city’s strategic sectors,” he said.