Posted inBusiness

Nutanix unveils partner programme updates and incentives

Enhanced and expanded incentives framework, new incentive for partners and much more

Christian Alvarez, Senior Vice President of Worldwide Channel Sales at Nutanix

Nutanix announced the next era of Elevate, a global partner programme designed to redefine the partner engagement journey.

Nutanix has evolved the Elevate programme focus to provide a better experience for the entire partner ecosystem and customers throughout the customer lifecycle, while staying true to the programme’s unified framework. This includes an expanded benefits package to build a partner profit continuum.

In the past year, Nutanix has re-architected its go-to-market strategy, programmes, and tools to provide partners more control, insights, and efficiency over sales cycles. New updates to the Elevate Partner Programme include:

Enhanced and expanded incentives framework

  • Nutanix has extended programme incentives to include not only partner organisations, but individual sellers and systems engineers to ignite new customer acquisition growth.
  • The New Business Individual Incentive will reward individual sellers and systems engineers at eligible resellers and services providers each time they sell Nutanix into net-new accounts.
  • In the coming months, Nutanix will begin to roll out a pilot programme for an Elevate Programme incentive designed to reward select partners for the delivery of consistent, on-time renewal rates with their Nutanix customers.

New incentive for partners

  • Nutanix launched a Channel Led Selling Rebate Incentive for Elevate, built to reward resellers who drive deals through the entire sales cycle autonomously.
  • Nutanix is enabling partners to realize this selling motion through new tool sets like the recently revamped Sizer 6.0 capacity planning tool and enhancements to Nutanix’s Performance + Deal Registration programme.

Building partner competency with certifications

  • The Elevate programme requirements introduced a new Sizing Associate accreditation requirement for all levels
  • Designed to enable partners to speed up sales cycles through rapid capacity planning, quoting and order fulfillment using Nutanix Sizer.

“The IT industry is at an inflexion point in how customers want to procure and consume technology,” said Christian Alvarez, Senior Vice President of Worldwide Channel Sales at Nutanix. “With our updates to the Elevate programme, we’ve addressed many of our partners’ needs to engage with customers through their lifecycle – not just selling the technology, but enabling them to adopt, perform, expand and ultimately renew. Elevate now supports and rewards partners along this entire journey through purpose-built benefits and incentives.”