Posted inEmergent Tech

Saudi Arabia: LEAP23 reveals new metaverse and Web3 alliance

Launched at LEAP23, the AM3E unites global thought-leaders, pioneers, and futurists to explore creation of ethical, economic, and technological principles for metaverse and Web3 builders

LEAP23 has announced the launch of the Alliance for Metaverse and Web3 Empowerment (AM3E).

AM3E brings together global companies and innovators behind the advancement of digital experiences and creator economies in the metaverse with the designers of Web3 technology – the economic force behind the metaverse’s growth.

The initiative will be operating throughout the year with the aim of achieving real results, has a primary goal of establishing a set of moral, economic, and technical standards for digital builders to ensure their offerings promote fairness and safety in the digital environment.

With a focus on developing detailed guidelines and industry-wide best practices to promote diversity, inclusiveness, and safety, AM3E aims to identify, tackle, and resolve the issues arising from the growth and decline of the Web2 world.

“This landmark alliance underlines LEAP’s commitment to unveil and accelerate breakthrough products and ideas, and forge partnerships that will drive new worldwide collaborations leveraging technology’s limitless potential,” said Michael Champion, Regional EVP of MEA at Informa Markets.

AM3E, made up of pioneers, innovators, and industry leaders, brought together prominent individuals, corporations, and organisations driving the metaverse’s growth held an inaugural executive roundtable at LEAP23.

During the discussions, members of the AM3E shared a set of core principles can best serve creators, builders, enterprises, and users as they shape how the world interacts with the cyberspace filled with opportunities in the 21st century.

Chaired by Forbes Ignite’s CEO and founder Nicole Cacal and  Chief Strategy Officer William Thompson, the inaugural AM3E meeting featured His Excellency Dr. Munir M. Eldesouki, President of King Abdulaziz City for Science and Technology, and Chairman of the Board of Directors at C4IR; Professor Jack McCauley, Innovator in Residence at UC Berkeley; renowned futurist and digital development evangelist Jane Thomason, Founder of the Global Meta Blockchain; Sebastien Borget, COO & Founder of The Sandbox – a decentralised Metaverse world; Subha Tatavarti, CTO at Wipro; Cevat Yerli, CEO of the TMRW Foundation; Daniel Diez, Chief Transformation Officer of Magic Leap; Harshul Asnani, SVP & Head of Enterprise Technology Business at Tech Mahindra; Sheila Lirio Marcelo, Co-Founder & CEO at Proof of Learn – a Web3 education platform; and Robby Yung, CEO of Animoca Brands – the Hong Kong-based game software company and venture capital company.

“The Metaverse represents an exciting, yet largely uncharted, new frontier in the potential of technology to unite people across the planet; the alliance will aim to navigate opportunities and pitfalls to create a roadmap for universally beneficial and positive creation and deployment principles across this game-changing technology. We look forward to issuing the Alliance’s first industry report later this year,” added Champion.