Posted inEmergent Tech

re:Invent 2023: Amazon Web Services goes all in on Generative AI

AWS CEO Adam Selipsky unveils powerful new generative AI assistant called Amazon Q that’s specifically for work and can be tailored to your business.

In his keynote address at Amazon Web Services (AWS) re:Invent 2023, taking place this week in Las Vegas, CEO Adam Selipsky explored the practical applications of Gen AI and announced a number of innovations that can help organizations fully embrace the technology.

Selipsky set the tone by emphasising AWS’s commitment to being the premier platform for advanced Gen AI solutions. Stability enhancements and expanded compute capacity were underscored as foundational elements, crucial for supporting the intensive workloads of Gen AI applications.

The strategic announcements included the introduction of Amazon S3 Express One Zone, offering superior performance in storage, and the unveiling of R8g Instances powered by Graviton 4 for EC2, along with NVIDIA GPU applications for Gen AI. These advancements promise to revolutionise model training and inferencing, marking a significant leap in AI capabilities.

AWS SageMaker took centre stage, with Selipsky emphasising its pivotal role in model building and the need for customisation based on specific organizational requirements. Dario Amodei, CEO and Co-Founder of Anthropic, delved into responsible AI with Claude 2.1, emphasising the importance of ethical AI development.

The keynote also showcased innovative uses of Gen AI in code generation, featuring Amazon CodeWhisperer. Selipsky introduced Amazon Q, a revolutionary Gen AI-powered assistant tailored exclusively for work applications. Amazon Q Code Transformation was unveiled, showcasing its ability to significantly reduce the time required for Java upgrades.

Amazon Q stands out for its ability to offer personalised interactions to individual users, aligning with an organisation’s existing identities, roles, and permissions. Notably, the assistant maintains the privacy and security of business content by avoiding the use of customer data for training its underlying models.

With the aim of streamlining tasks, accelerating decision-making processes, and fostering creativity and innovation in the workplace, Amazon Q is positioned to cater to enterprise customers across various industries. Currently available in preview, Amazon Q in Connect has been made generally available, with Amazon Q in AWS Supply Chain set to launch soon.

Amazon Q serves as an expert companion for developers and IT professionals engaged in building, deploying, and operating applications and workloads on AWS. The assistant, trained on 17 years of AWS knowledge and experience, offers a conversational interface accessible through various channels, including the AWS Management Console, documentation pages, integrated development environments (IDEs), and third-party chat apps.

In the integrated development environment, known as Amazon CodeWhisperer, Amazon Q goes beyond providing general information. It combines its expertise with an understanding of a customer’s code, allowing developers to gain insightzs into specific programming logic, seek explanations of code functionalities, and receive assistance in debugging, testing, and optimising their code.