Hospitality and travel tech providers in the Middle East and Africa now have a digital marketplace to shop and compare tech products and receive advice from subject matter from industry experts.
The platform, ExploreTECH, has dubbed itself “a first-of-its-kind platform” that “continues to drive the future of the hospitality and travel industry, increasing its network of vendors across the Middle East and Africa.”
ExploreTECH is looking to capitalise on a growing number of hospitality and travel tech providers by offering them a platform to market their goods and services.
“Our platform can accommodate thousands of vendors and buyers, allowing us to meet customer demands quickly,” said Ralph Melis, managing partner of ExploreTECH.
ExploreTECH also is looking to help vendors on the platform to improve customer engagement.
Subscriptions to the platform are divided into four tiers, and those on the platform have access to a product comparison tool and can allow users to request product demos.
“We are creating a new type of marketplace where multiple players, large and small, work together. Our mission is to develop a more modern era of digital transformation by educating buyers and sellers about the benefits a unified platform can offer to both parties” said Antoine Medawar, co-founder of ExploreTECH.
Vendor subscribers have the ability to host product training for buyers, capture user reviews, spread awareness with social media content, and receive localisation services of content for those who do not have Arabic versions of their product content.
