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New Alibaba Group CEO Eddie Wu reveals ‘AI-driven’ strategy amid company-wide shakeup

Alibaba also disclosed that Eddie Wu would take on the role of CEO for the company’s cloud computing unit, a position previously occupied by Daniel Zhang

Alibaba Group’s newly appointed CEO, Eddie Wu, has outlined his vision for the future of the e-commerce and technology giant. Wu revealed that Alibaba’s primary strategic focuses going forward will be “user first” and “AI-driven”, according to a report by Reuters.

The strategy was reportedly stated in an internal letter sent by Wu who is a co-founder of Alibaba Group and a close associate of the company’s former chief, Jack Ma. The timing is significant, as Alibaba is currently undergoing its most extensive organisational restructuring in its 24-year history.

The emphasis on “user first” underscores Alibaba’s commitment to enhancing the customer experience across its wide-ranging platforms and services. With a massive user base, the company aims to prioritize the needs and preferences of its customers to maintain its competitive edge in the rapidly evolving digital landscape.

Additionally, Wu’s declaration of “AI-driven” as a core focus reflects Alibaba’s recognition of the transformative potential of artificial intelligence in reshaping industries. In his letter, Wu stated, “Over the next decade, the most significant change agent will be the disruptions brought about by AI across all sectors.” He emphasised that failing to keep pace with these changes could result in displacement.

To foster innovation and maintain a dynamic corporate culture, Wu announced Alibaba’s intention to nurture young talent, particularly those born after 1985. These young employees will be groomed to form the core of Alibaba’s business management teams within the next four years. This move is aimed at preserving a “start-up mindset” within the organisation, preventing it from becoming complacent and stuck in its traditional ways.

At the helm of the cloud unit

In a surprising twist, Alibaba also revealed that Eddie Wu would simultaneously serve as the CEO of the company’s cloud computing unit, a position previously held by Daniel Zhang. Zhang had announced his intention to step down as Alibaba Group CEO in June to focus on the cloud division, which is gearing up for an IPO by May 2024.

The Cloud Intelligence Group, valued at an estimated $41 billion to $60 billion in the current year, holds a pivotal role in Alibaba’s portfolio. It is the company’s second-largest revenue source after its domestic e-commerce division and houses the highly acclaimed generative artificial intelligence model, Tongyi Qianwen.

Alibaba’s recent performance has been marked by resilience amid a challenging economic landscape. Despite a two-year regulatory crackdown, the company exceeded analyst expectations in its first-quarter earnings report last month. However, it continues to face the dual challenges of intensifying competition and a slowing Chinese economy.