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Quiqup focuses exclusively on e-commerce last-mile operations

Quiqup’s mission is to create an effortless delivery experience, supporting both online merchants and their customers.

Bassel El Koussa, Co-founder and CEO of Quiqup

Quiqup, last mile provider catering to customers throughout the United Arab Emirates, moves to build on its strengths by focusing exclusively on E-commerce last-mile delivery.

This shift is a natural transition in light of clear indications that 40 percent of transactions in MENA’s $1 trillion retail market will be conducted online. Such a realignment will exponentially increase the need for rapid last-mile delivery services, and Quiqup today is ideally positioned to cater to that need effectively.

Consequently, with the exponential growth in E-commerce in the UAE and a $400 billion addressable market across the MENA region, Quiqup will exit the overcrowded food delivery business and focus its efforts solely on e-commerce last-mile operations.

When it comes to last-mile operations, Quiqup stands apart thanks to its investment in proprietary technologies that have allowed the company to innovate at every step of the operation. This has given Quiqup the flexibility to design a customer-centric delivery experience and achieve the fastest delivery speeds and a 99 percent success rate, the highest in the region.

This vision has made it possible for Quiqup to transform the last-mile experience in the region via two tracks: 1) Using advancements in artificial intelligence and machine-learning models to provide frictionless delivery experiences, while solving fundamental problems with last-mile deliveries in the GCC market, 2) Providing a unique user experience based on continuous consumer research and understanding the needs of MENA consumers.

“The accelerated growth of e-commerce in the region over the past couple of years has naturally paved the way for this path,” says Quiqup CEO Bassel El Koussa “We have seen an increase in demand for our services from both established e-commerce players in the market as well as plenty of promising new players. Quiqup’s mission is to create an effortless delivery experience, supporting both online merchants and their customers. Our laser-sharp focus ensures we deliver on that mission and continue developing great technologies and operations to support the GCC’s rapidly expanding e-commerce sector.”

Moreover, with 84 percent of MENA’s youth keen to become entrepreneurs and the exponential growth of E-Commerce SMEs in the region, Quiqup fully intends to become their partner of growth across the region through serving as a catalyst that helps young entrepreneurs and SMEs, Quiqup has created easy plug-and-play end-to-end solutions, where SMEs can launch their business with Quiqup within 24 hours.  Some of the SMEs that partner with Quiqup include Bex Beauty Cosmetics and Hadia Ghaleb Swimwear.