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Redington Value debuts new initiative to foster digital innovations

The Pitch Room presented channel partners with a unique opportunity to listen to pitches from five different Azure-native ISVs

The Redington team with participating ISVs including Human Logic Software, VDD, ZIWO, AHOY and Verofax

Redington Value has launched a new initiative ‘The Pitch Room’ by Redington, powered by Microsoft, to help channel partners capitalise on the solutions from Azure-native Independent Software Vendors (ISVs).

ISVs are the tech-based IP owners that disrupt the way customers function or process information. ‘The Pitch Room’ by Redington offers a platform for regional value-added resellers to strengthen skillsets and knowledge on designing comprehensive and innovative industry-specific solutions from Azure-native ISVs.

“Innovation is at the core of our business. ‘The Pitch Room’ by Redington is a novel initiative and it has been a resounding success for all our stakeholders,” said Sayantan Dev, President, Redington Value.

“Our aim is to remove the complexities from customers’ digital transformation plans and help them leverage new-age solutions to achieve business outcomes faster. We are excited to introduce disruptive technologies from our ISVs to our channel partners, so that they can take innovative and cutting-edge solutions to the market.”

The event presented channel partners with a unique opportunity to listen to pitches from five different Azure-native ISVs – Human Logic Software, VDD, ZIWO, AHOY, Verofax – to then assess how they can add value to end customers and boost their portfolios with these solutions.

The initiative also serves as an ideal stage for Redington’s ISV ecosystem to have meaningful discussions and networking opportunities with relevant channel partners. By creating this close-knit ecosystem for collaborations, Redington is playing a vital role in enhancing customer experiences and simplifying their digital transformation journeys.