Posted inChannelBusiness

Cloudera reinvigorates its partner programme

Cloudera has announced Cloudera Partner Network, a redesigned partner program that recognises and rewards partners for their contribution.

Cloudera has announced Cloudera Partner Network, a redesigned partner programme that recognises and rewards partners for their contribution to Cloudera’s go-to-market success.

Cloudera Partner Network includes a competency-based, points-driven approach to leverage expanded programme opportunities, more comprehensive tools, and support, incentives and promotions. The programme was designed to help partners guide their customers to adopt modern data strategies based on the Cloudera hybrid data platform. Cloudera Partner Network replaces the Cloudera Connect partner programme.

“Our extensive partner network helps us reach new markets and customers. Investing in the channel means that more businesses, across all verticals, will be able to go beyond data to accelerate their business,” said Rachel Tuller, Head of Global Partner Strategy and Alliances. “Partners drive growth for us while helping their customers make the most of their data and insights, in any cloud. We have listened to their feedback, evaluated their needs, and launched a new programme to help them thrive in an increasingly competitive marketplace. Cloudera Partner Network represents an increased investment in the channel to ensure each partner derives tangible value as we continue to grow together.”

Members will enjoy the following benefits through the Cloudera Partner Network:

  • Improved and enhanced tools to better enable and support go-to-market, such as an intuitive Marketing Automation Platform and Asset Library
  • Increased financial commitment through new rebate and market development fund programmes
  • Enhanced training and enablement, with a dedicated Partner Success Team
  • Programme benefits that support the delivery of the new CDP One SaaS solution
  • Shortened time-to-market capabilities with FastTrack Onboarding Programme

Cloudera Partner Network is tier-based. As partners collect points and earn competencies, they advance through the levels – Member, Select, Premier, and Strategic. At each tier, they receive access to exclusive discounts and other membership benefits, including access to the new analyst-recommended CDP One SaaS solution.