MENA based Arab Financial Services (AFS), a digital payment solution provider will scale up its operations in Egypt. AFS will establish its Egyptian hub offering payment solutions to Egypt’s businesses and financial institutions.
Samer Soliman, CEO of AFS, said: “Entering the Egyptian market reflects its importance and potential. It also aligns with AFS’s vision to become the leading enabler for digital transaction transformation across the Middle East and Africa region.”
In conjunction with the announcement, AFS board also appointed Tawfik Mahmoud, an experienced payments expert with a proven track record, to lead the AFS team in Egypt.
Mahmoud noted: “It is my intention to deliver both mass market and tailored payment solutions to reflect the many different types of businesses that operate in Egypt and to leverage the wealth and breadth of products and services AFS has brought and is bringing to the payments market.”