Posted inEmergent Tech

UK venture firm invests in Qatar based sportstech start-up

The investment will help bolster Sponix’s growth and innovative technologies. In addition to capital investment, Aser will also leverage its global network.

UK venture firm invests in Qatar based sportstech start-up

Qatar based Sponix tech has received investments from UK Based Aser ventures, the co-owner of Leeds United Football Club. The announcement was made by Qatar SportsTech (QST), a leading start-up accelerator founded by Qatar Development Bank (QDB.

As per the announcement, Aser Ventures has acquired a strategic stake in the SportsTech start-up. The investment will help bolster Sponix’s growth and innovative technologies. In addition to capital investment, Aser will leverage its global network, which includes prominent names such as award-winning sports media platform, Eleven, and iconic English football club, Leeds United, to create new opportunities for Sponix and provide the company with strategic guidance and support.

Aser Ventures’ investment in Sponix is a great accomplishment for the Qatari SportsTech ecosystem, which is nurtured by QST’s unwavering support for the sector. The renowned award-winning SportsTech accelerator has been providing hands-on logistical assistance, training and funding for local and global start-ups in line with Qatar’s objectives to promote entrepreneurship and shore up the development of start-ups and SMEs.

QST has invested nearly USD $10Mn across 40 start-ups coming from 17 countries since 2019.

Sponix Tech has become the official technology provider for UEFA. The start-up develops pioneering software that drives fan engagement and monetization opportunities for sports rights owners, broadcasters, and brands.

Ibrahim Abdulaziz Al Mannai, Executive Director of Advisory at Qatar Development Bank, commented, “We are pleased to see our alumni grow and achieve such a milestone with major international players in the entrepreneurship ecosystem.  After years of incessant work, we are proud to see the fruit of all that effort. I would like to congratulate Sponix for this amazing achievement and I wish them all the success in their partnership with Aser Ventures.”

Mohammad Ali Abbaspour, CEO and Founder of Sponix Tech added: “With their impeccable track record and their stellar reputation, we are thrilled about our partnership with Aser Ventures. We have been on a long journey, but the support we have received from QST along the way and now from Aser Ventures is propelling us forward and will enable us to shake the sports sector with innovative tech.  We are looking forward to working with the Aser team and I would like to thank them as well as QST for their belief and unfaltering support.”