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In pics: Consumer trends #2016

Top trends based on studies conducted by Ericsson consumer lab during 2015

In pics: Consumer trends #2016
1. The Lifestyle network effect: With diversifying online use, social effects like crowd intelligence and the sharing economy multiply.

2. Streaming natives: Teenagers watch more YouTube video content daily than other age groups.

3. AI ends the screen age: Artificial intelligence will enable interaction with objects without the need for a smartphone screen.

4. Virtual gets real: Consumers want virtual technology for everyday activities such as sports, and 3D food printing.