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Red Hat at GITEX Global 2023: Empowering digital transformation with open hybrid cloud

Red Hat unveils the core aspects of the company’s presence at GITEX

As GITEX Global 2023 unfolds, Red Hat presents a vision encapsulated in the theme “Keep Your Options Open”. Ayham Alzaaim, Director of Telco and Service Providers – Middle-East, Africa, CEE, CIS, and Turkey at Red Hat, unveils the core aspects of the company’s presence at GITEX, emphasising the significance of cybersecurity and data privacy in an era of rapid digital transformation.

Please describe the overall theme of your booth or presence at GITEX Global 2023.

The overall theme of Red Hat’s participation is “Keep Your Options Open.” Visitors are encouraged to visit booth H7-B30 to interact with Red Hat and view demos showcasing their featured technologies. Red Hat aims to set the standard for hybrid cloud capabilities and offers a flexible portfolio to help companies take the next defining step for their industry. With a focus on digital transformation, Red Hat helps organisations understand and navigate every facet of change to achieve their goals and emphasises the importance of an open approach to hybrid cloud infrastructure in unlocking the potential of edge computing.

Describe the primary products, solutions, use cases that you will be presenting at GITEX this year.

The primary products and solutions that Red Hat will be presenting at GITEX 2023 revolve around the following campaign focus areas: open hybrid cloud, digital transformation, cloud-native, and IT automation. With a strong emphasis on open hybrid cloud, Red Hat enables organisations to bridge different clouds and build a flexible future. The product lineup includes OpenShift for cloud services, Ansible for IT automation, and RHEL (Red Hat Enterprise Linux). Red Hat’s broad portfolio enables companies to deliver IT services on any infrastructure quickly and cost-effectively while supporting application development, cloud-native solutions, and automation.

How does Red Hat’s emphasis on ecosystem co-creation contribute to delivering customer-relevant solutions on Red Hat Technologies?

Red Hat’s focus on ecosystem co-creation is instrumental in delivering customer-relevant solutions. Through collaborative efforts with partners, we harness diverse expertise to develop solutions that are not just technologically advanced but also aligned with real-world business challenges. The value of our industry expert partners cannot be overstated; they bring domain-specific insights that enrich our solutions. Partnerships with ISVs and hyperscalers—major cloud providers—allow us to offer solutions that are not only industry-tailored and robust but also highly scalable and adaptable. This further expands our capabilities, enabling us to deliver scalable, high-performance solutions built on Red Hat technologies. This co-creative approach ensures that we stay ahead of market trends and deliver long-term value to our clients.

In what ways does Red Hat’s modern, modular partner programme contribute to the establishment of a world-class ecosystem team?

Red Hat’s modern, modular partner programme is the cornerstone of our world-class ecosystem. Its modular architecture accommodates a diverse array of partners, from industry experts, ISVs, cloud providers, OEMs, Global System Integrators (GSIs), to solution providers. This fosters a rich tapestry of collaboration and innovation. Our open-source culture further amplifies this by encouraging transparency, community contributions, and collective problem-solving. Comprehensive training and certification pathways ensure our ecosystem team stays abreast of the latest technologies and best practices. By enabling diverse engagement aligned with each partner’s unique strengths, we elevate the quality of our solutions, adapt swiftly to market trends, and collectively deliver exceptional value to clients.

What risks are associated with neglecting cybersecurity and data privacy considerations during digital transformation?

Neglecting cybersecurity and data privacy considerations during digital transformation can lead to significant risks, such as data breaches, security vulnerabilities, and reputational damage. Organisations must prioritise cybersecurity and data privacy in all aspects of their digital transformation initiatives, from technology acquisition to employee training and beyond. Red Hat offers security and compliance solutions for hybrid cloud environments to help organisations minimise these risks.