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GITEX 2021: Saudi digital solutions provider Elm to show how it is ‘Innovating for Mankind’

Majid Saad Alarifi, Vice President Marketing, says participation in the event will open more doors for investment prospects and opportunities

Digital solution provider Elm is all geared up for this year’s edition of GITEX Technology Week, during which it aims to strengthen its strategic partnerships as well as highlight its integrated technology solutions and services and smart platforms that cover sectors such as labour, health, transportation, Hajj & Umrah, information security, financial services and many others.

Taking part with the theme ‘Innovating for Mankind,’ Elm will showcase its technological innovations designed to serve the local communities and enhancing the quality of life in Saudi Arabia. The company will also spotlight the role of its digital services in ensuring a responsible corporate governance.

Majid Saad Alarifi, Vice President Marketing, said that the company places huge importance to its participation in major international exhibitions and events such as GITEX Technology Week provide the ideal platforms to strengthen its position at regional and global markets and forge strategic partnerships with leading organisations in electronic and digital technology solutions.

“Our customer base has expanded to over 50,000 public and private organisations, and more than 50 products, in addition to 200 digital and service projects. These are managed and operated by a team of more than 3,000 people in different areas of specialisation, of whom 86% are Saudis. We will continue to enhance our employees’ capabilities and our customers’ journey, by boosting our analytical strengths as well as our operational resilience,” said Alarifi.

“We look forward to our participation in GITEX 2021 and we are positive that our presence in this prestigious event will open more doors for investment prospects and opportunities. During the event, we will be highlighting our major initiatives and strategic projects, which are in line with the goals of Saudi Vision 2030 and the National Transformation Program.

“Our digital solutions have always been characterised by diversity and flexibility to ensure meeting the needs of different sectors, and the requirements of a wide range of customers.”

Elm will also showcase how it helped meet the increasing demand at the global level for innovative digital solutions that provide effective tools to ensure business continuity and vital services during COVID-19-like crisis.

Amidst the pandemic, Elm successfully performed its role in many direct or indirect ways to support the initiatives of the Kingdom in confronting the health crisis. It presented efficient platforms and solutions that helped facilitate businesses continuity for companies and enabled them to continue providing their services despite the lockdown.

The innovative solutions system provided by Elm targets to accelerate the pace of digital transformation in various sectors which has become an urgent necessity. It is also a criterion for assessing the competitiveness of institutions and their ability to meet the emerging requirements of customers.

According to a report released by Gartner, the information technology (IT) expenditure of governments worldwide will exceed $557 billion by 2022, an increase of 6.5% compared to 2021. The report linked the growing IT investments to the global community’s response to public health concerns brought about by the COVID-19 pandemic.

This year, increased digitalisation and technology investments are expected as governments are forecasted to allocate approximately 64% of their total expenditures to technological solutions and advanced software. The significant allocation is seen to improve and make flexible key government services.

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