At GITEX Global 2022, global software company Red Hat aims to increase awareness for its open hybrid cloud solutions and showcase impact of its portfolio through verticals with the end goal of driving demand in the region.
Red Hat will outline the vast benefits and capabilities that these innovations offer, as well as subject matter experts in various industries, including telecommunications, financial services, and healthcare.
“At Red Hat we are setting the standard for what hybrid cloud can be and do, and with a flexible portfolio to help companies take the next defining step for your industry,” says Adrian Pickering, Regional General Manager, MENA, Red Hat.
GITEX Global participation highlights
This year will see Red Hat showcase several products and solutions set to empower communities of customers and clients in their respective digital migration journeys. These include the latest, most influential solutions across hybrid cloud, edge computing, automation, digital transformation, and Kubernetes native, and Red Hat looks forward to informing and inspiring all who visit throughout the event’s duration.
Ushering the ‘digital future’
Since the Covid-19 pandemic, most organisations are well into their digital transformation. They stood up new technologies, launched new customer experiences, and adapted to dramatic changes in both processes and culture.
According to Red Hat digital transformation is not a product or a solution. Instead, It’s a continuous process involving new technologies and ways of working to compete successfully through continued innovation. It must encompass technology, culture, and processes—in concert with one another.
“As Red Hat continues to be an enabler of change and better meet the needs of the global communications industry, we are evolving our approach to accelerate our commitment to be the number one hybrid cloud partner,” says Pickering.
He adds, “Organisations that rapidly provide new digital services have advantages over those stuck in the past. But many leaders don’t know where to start. Red Hat can connect their teams with open technologies—from automation and hybrid cloud infrastructure to containers and app development.”
