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UAE telcos Etisalat and du have announced the finalisation of their master developer agreements (MDA) with Mohammed bin Rashid Housing Establishment (MBRHE).
Under the partnership, Etisalat and du will provide essential telecommunications infrastructure for MBRHE’s mega housing projects through the Taawun initiative.
The move is aimed at increasing the levels of satisfaction of UAE citizens in Dubai, allowing them to choose the retail telecom operator of their choice without experiencing any disruption while moving into their new home. It also supports to the government’s long-term vision in developing smart infrastructure and establishing a robust telecom sector for master developers.
Further into the partnership, du and Etisalat will install, maintain, and oversee fixed telecom services and solutions across mega housing projects in Oud Al Muteena, Hatta, Al Warqa 4, and Muhaisnah.
Sami Abdullah Gargash, CEO, MBRHE, said, “We are excited about this partnership with Etisalat and Du, which reflects our commitment to corporate social responsibility initiatives and providing advanced services to our communities. We value the efforts of both operators and all the partners who contributed to this initiative to develop the telecommunication infrastructure enhancing them across our residential communities.”
Etisalat Senior Vice President for Mobile Network Saeed Alzarouni, highlighted that Taawun is an initiative that the company is deeply invested in as it aligns closely with its commitment to support the government’s vision and the development of smart technologies and enable digital transformation across UAE.
“We are honoured to collaborate with MBRHE to deliver superior digital and communications infrastructure to our customers in line with our overall strategy and vision of ‘Driving the Digital Future to Empower Societies’. This agreement reaffirms our continued efforts to enter into partnerships, enhance our offerings across the UAE, and cater to the needs of generations to come,” he said.
As for du, the firm’s CTO Saleem Al Blooshi emphasised that making valuable contributions to community transformations is an integral part of du operations. “With smart infrastructure development becoming an increasing priority at the national level, we are proud to lend our support and expertise to ensure master developers reap the rewards of a telecom sector that meets every demand through world-class infrastructure and resources. At du, we have always worked proactively in line with the UAE’s sustainability agenda.”
