Posted inSoftware

Merit Incentives launches automated digital gifting platform

Built as a complete 360 solution providing a fully automated and seamless online access, Giftcardsby.com supports both brick and mortar and online stores

Prerna Sonawane, VP MENA Partnerships at Merit Incentives
Prerna Sonawane, VP MENA Partnerships at Merit Incentives

Merit Incentives recently launched Giftcardsby.com, a Software as a Service (SaaS) platform, aimed at enabling brands and retailers to design, create, process and distribute their own branded digital gift cards to their customers. Additionally, the company entered a regional partnership with talabat, to provide customers with digital gift card solutions that can be redeemed on any talabat offerings (food, groceries, flowers and more).

Built as a complete 360 solution providing a fully automated and seamless online access, Giftcardsby.com supports both brick and mortar and online stores ranging from small and medium sized local businesses to global brands.

Favored for its hassle-free approach; free from cost of set-up, that only takes a few minutes, users can also offer gift cards in multiple currencies and get paid upon sale, with a scalable “pay-as-you-go” model. It also comes with a full range of analytical tools to ensure a full visibility on consumer behavior and enable companies to plan their customer gifting strategies accordingly.

“With the economic climate the way it is, and consumers increasingly cutting back on spending, it’s crucial that businesses think strategically about how they can continue to attract and retain customers.” said Prerna Sonawane, VP MENA Partnerships at Merit Incentives.

“We have a proven track record of building powerful next generation solutions for enterprise clients and multinational companies. Our vision was to give access to the most advanced technology to any business undepending their geographical location, size, number of brands or even budget” added Julie Barbier-Leblan, CEO at Merit Incentives.

Karthick Umashankar, Director of Strategy at talabat says, “Gift cards are great solutions as they can be both purchased and delivered digitally, which is important during this time – along with making gifting simpler and faster than before.”